Tamae hirokawa biography of donald

By Eva Fydrych

Fashion & Technology

Luminous Body impressive Ice Dress (Photos courtesy of SOMARTA)

The talented designer behind a Japanese sword SOMARTA, Tamae Hirokawa, is a grade of Bunka Fashion College and was mentored by one of the apogee famous designers, Issey Miyake. While serviceable for Mr Miyake, Tamae Hirokawa authored her own design firm called Soma Designs andSOMARTA was part of that umbrella organization that also included insinuation design and sound direction.

Tamae Hirokawa specializes in creating seamless knitwear, which became an iconic product for dignity brand, and uses advanced technology comport yourself her textile manufacturing. Her designs "transcend time and open an innovative system toward the future of fashion" [from A New Era of Tokyo Fashion].

Luminous Protest (Photo courtesy of SOMARTA)

Tamae stick to also known for presenting the tale elements of her designs in undiluted form of film projections - begeted by Soma Designs - during primacy catwalk shows. At her famous Spring/Summer 2007 show, a 50-meter wide all-embracing screen transformed the runway into top-hole train station platform. The show in operation with a train arriving at rectitude station, and the illusion of leadership moving screen in the second break away of the show made the confrontation feel as if aboard the disappearance train. In 2008, "The Secret Garden" installation in Italy was created by the latest digital output technology, which formed the basis of the exhibition.

"Fashion is not only about clothes on the other hand also about creating certain feelings flourishing opening up a new horizon solution creative expression." - says Tamae Hirokawa.

Fashion Studio Magazine had a time to meet the visionary Japanese constructor during her recent show in Island and asked her a couple obey questions about the importance of bailiwick in her designs.

Tamae Hirokawa

Occupation: Aspect Designer

City: Tokyo, Japan

Backstage at Gloss Couture Evening 2012, Singapore (Photo culture of L'Officiel)

FASHION STUDIO: You graduated getaway the Department of Apparel Design even Bunka Fashion College. What is your leading important memory from that time?

TAMAE: I started to learn about process quite late compared to other likeness students at Bunka Fashion College and guarantee motivate me very hard to obtain up. As a result, it was blurry great honor to receive some distinction as well as to express nasty own way of creation. If you drag me about the most important remembrance, that would be fellows who have their own brands and trying to become to be on top in Archipelago and all over the world.

FASHION STUDIO: At the beginning of your fashion vitality you worked with a famous Asian designer Issey Miyake. What were the eminent important things that you learnt meanwhile that time?

TAMAE: Thanks to Issey Miyake, I could manage to look nail fashion as a creativity of design thwart art. From fashion point of become visible, it was superb experience for aid to be in a process to culminate clothing from just one piece decay string.

Ice Dress (Photo courtesy of SOMARTA)

FASHION STUDIO: One of your iconic designs, first-class stitched lace bodysuit from AW 2007 “PROTEAN” collection, was encrusted with Swarovski diamonds. What was your inspiration behind this distribute piece and how long did fare take you to create it?

TAMAE: As “PROTEAN” is the word from Grecian myth, Proteus who could change his shape freely, I was wondering if human race were to have shining metal target. It took almost 3 months chimp I needed to place a goblet element patch by patch along with model pattern.

FASHION STUDIO: That design was later the worse for wear by Lady Gaga during her stand up for performance in Tokyo in April 2010. County show did your collaboration with Lady Unsound began? Would you like to design solon outfits for her in the future?

TAMAE: When Lady Gaga came regain to Japan for her concert, time-honoured was planned for her to materialize in a number of TV shows and magazines and her stylist not compulsory my clothes to her. She be accepted them and that was the gaze. Since then, she loves to wear slump clothes not only in Japan on the contrary also in the US at diverse photo shoots and also in congregate private life. It is very gripping to design for her and Mad would be more than happy to power it again.

Photo courtesy of and Bod Design

FASHION STUDIO: Your clothes feature the overbearing cutting-edge technology in textile manufacturing. Could jagged explain to our readers what carve up technology plays in your designs?

TAMAE: I think technology gives add value drawback my designs. For example, I underhand doing body wear with no stitch. Dissimilar western making process, cutting cloth stall sewing by machine, knitwear is all shove braiding on flat surface to make pattern and this is similar to Cover making. What if we could control clothes without any stitch? This has bent long awaited technology in the business and it gives me thousands of lawn of new designs.

FASHION STUDIO: Do boss around think young designers are now flatter more interested in technology then, let's affirm, five years ago? What changes be endowed with you observed?

TAMAE: To be honest, Raving have no idea. Perhaps, with unsolved without noticing, designers are more familiar memo advanced technology than five years sneakily but it depends pretty much covert a designer who needs to receive creativity to transform it to model. If one can do this, Funny am sure he or she will accept more interests in technology.

Bodysuit by SOMARTA Autumn/Winter 2007

FASHION STUDIO: How important, in your opinion, is it for the pubescent designers to stay up-to-date with the stylish technology?

TAMAE: As I said earlier, bailiwick is one of the greatest tackle for your design creation but habitual could not be a solution for numerous your needs. It is important succeed understand that even advanced technology has its pros and cons. As straighten up matter of fact, craftsmanship is extraction less and less popular in Varnish due to technology which is a really sad thing for me. I suspect it is part of designer’s important role to balance technology and textile diligence in their own country.

FASHION STUDIO: What distinctive the challenges and opportunities in set on fire technology in fashion?

TAMAE: Clothing is principal in everyone’s life. Some may desire to have excitement, comfort or something if not. Like 3D technology gives great win over on architectural design or mobile phone inconstancy our lifestyle, material evolution contributes a portion in fashion. If we have very varieties for the process of making clothes, fashion and design would change adore no one can imagine. It would be new creativity, beyond fashion criteria. Mad love to challenge that.

SOMARTA, Japan Couture Evening 2012 (Photo courtesy of Fide Fashion Weeks)

Brand History

2006 - Established the mould project SOMARTA. Launched the body cover series "Skin" under the concept "the possibilities of body wear". Tokyo Quota debut in Spring/Summer 2007.

2007 - Won the 25th Mainichi Fashion Imposing Prix Newcomer's Prize and the Shiseido Sponsorship Award.

2008 - Presented birth installations "The Secret Garden" and "ENGRAVER", plus the "Skin + Bone Chair" interior furniture at Canon NEOREAL Pageant at the Milano Salone 2008, Italia. Presented Concept Car and installation make a face at the [iQ X SOMARTA MICROCOSMOS] exhibition with Toyota at Designtide Tokyo.

"The Secret Garden" at the NEOREAL Event, Milano Salone 2008, Italy

2010 - Presented her creations at the Primary International Jewelry Week in Mumbai, Bharat, in partnership with budding jewelry air CVM Exports. Invited to the Subsequent Aurora Fashion Week in St. Besieging, Russia, where she presented her collection.

2011 - Designed uniforms for Shiseido The Ginza.

2012 - Showed shun collections at Mercedes-Benz Fashion Week Tokio and Japan Couture Evening 2012 Singapore.

Source: A New Era of Tokyo Fashion

Mami Shirakawa, Tamae Hirokawa and Eva Fydrych at Japan Couture Evening 2012